Jacey Duprie Gets Real
The blogger behind Damsel in Dior talks about her new clothing collaboration and how her approach to social media and fashion has changed since she became a mother.
By Tessa Trudeau
"Grant and June are both very nice reality checks—to check back into life and out of work," says Jacey Duprie of her husband and two-month-old daughter. With a career that exists in the digital space, Duprie admits it can be hard to turn off. But her family of three—plus beloved bulldog Polly—offers a welcome reprieve.
Her new baby isn't the only thing keeping Duprie busy. Working with Grant (whom she met 11 years ago), she teamed up with another husband-wife duo, Jason and Laura O'Dell of LA-based brand THE ODELLS. What resulted is a capsule collection of chic yet easy pieces, now available at Nordstrom.
We chat with Duprie about the design process and how motherhood has changed, well, everything.
How did the collection come about?
I've been a fan of the O'Dells for a long time—I've just kind of organically worn their clothes and I shop at their store in Silver Lake [in Los Angeles]. They were looking to find an influencer/blogger/curator type of person such as myself to team up with and do something unique, and then we hung out with them and just really hit it off. They're kind of the yin to our yang—they're like the outdoorsy, woodsy version of Grant and me. It was very easy, and that's how I like for all of my collaborations to come to fruition.
The line is meant to be worn over a swimsuit at the beach or sitting around a campfire. How do you plan to wear it?
I'm a beach girl at heart, and Grant and I love to sail on his family's boat; Laura and Jason are more about the mountains. The collection really is versatile in that it can be worn in both circumstances, and for me, it was about designing pieces that I can be comfortable in and live my life in while I'm on vacation or enjoying time off.
How has your style changed since becoming a mother?
I'm much more selective now. I don't have time to go to the store and try on every single thing. I just know what I need and know what I want, and that's what I'm going to be wearing moving forward. I'm investing a little less in hot trends of the moment and more so in classic pieces that are going to withstand the test of time.
How has your dog, Polly, been getting along with June?
She loves going in the nursery; she's always taking her naps in there. It's adorable. The only thing that's really changed for Polly is that we're paying a little bit of attention to June [laughing]. She still sleeps in bed with us every night; she's still on the couch cuddling with us. We just have an extra cuddle buddy now.
Is it hard to separate your personal life from work?
Yeah, it's very hard. Running your own company and working from home, you've got the best of both worlds, but it's also a double-edged sword because there is no clock in, clock out. I've always said my job is my life, my life is my job—the two kind of go hand in hand. We're just trying to really enjoy this time in our lives, and I only post when I genuinely want to, so it doesn't feel like a job.
Do you think it will be hard to keep up with social media now that you're a mom?
I don't think so. I switched to posting in real time when I was pregnant, and it's made it a lot easier for me. I'm trying to just post what's actually really happening in our lives versus worrying so much about it being perfect and highly editorialized. It's actually made it so that I can post more, if anything, because I'm less concerned about a glossy version of my life and more concerned about sharing the fact that this is me, this is us, this is what's really happening.
But obviously if I'm taking a mirror selfie, there's probably 50 photos, and then I'll pick one [laughing]. It's still not 100 percent raw. There's always a little editing around what goes up, but it's far less than it used to be.